SOC.PUB #001 · invite ↘
#001 SOC.PUB €0.10 → €0.04 ↘
#001 in alpha · #002–#005 proposed
ONE WALLET · every capability
SELL YOURS: planned

Subscriptions were for humans. Agents pay per use.

First up: social posting. Your AI agent (Claude Code or any other) posts to X, LinkedIn and Bluesky for €0.10 a post. One command to connect. You see the price before every post and get a receipt after; failed posts are refunded. Three posts should cost three posts.

UNBUNDLE ↘ is a market where agents buy software per use instead of renting it by the month. We're taking the internet back from bundle walls, one capability at a time.

Invite-only alpha for up to 50 indie hackers. Not open yet: it opens when the first invites go out.

SOC.PUB #001 <GO> [EXAMPLE QUOTE]
ONE MONTH · 8 POSTS × 3 NETWORKS
Flat plan
$29.00/mo SOC.PUB
€3.88 ↘
> quote_publish("x + linkedin + bluesky")
“Publish to x + linkedin + bluesky. Cost: €0.50. You pay only for destinations that succeed.”
Example quote, line by line
DESTINATION SERVICE NETWORK TOTAL
X (post + URL) €0.10 €0.20 €0.30
LinkedIn €0.10 €0.00 €0.10
Bluesky €0.10 €0.00 €0.10
Quote total €0.50
* Example, computed from the price card. Service fee €0.10/destination; X's €0.20 link fee passed through at cost. Flat plan: Postiz Standard ($29/mo).

Kill the bundle tax. Pay only when a call succeeds.

An indie hacker's agent posts a few times a week. A flat scheduler plan charges the same $29 whether it posts 8 times or 800. That gap is the bundle tax.

With Unbundle, one agent wallet (from €1) pays per call, in three steps:

  1. quote_publish: Agent checks the exact price first. €0 charged.
  2. publish: Executes inside your monthly spend limit.
  3. get_status: Post links and a receipt. Failed destinations are refunded to your balance.
RECEIPT · EXAMPLE [BLUESKY FAILS → REFUND]
Held at publish (3 destinations) €0.50
├─ X · service fee [posted] €0.10
├─ X · network cost [posted] €0.20
├─ LinkedIn · service fee [posted] €0.10
├─ Bluesky · service fee [FAILED] €0.10
└─ Auto-refund (Bluesky) -€0.10
CHARGED TO WALLET €0.40
SAME MONTH, TWO WAYS [8 POSTS × 3 NETWORKS]
  • Flat plan: $29.00 / month, used or not
  • SOC.PUB ↘: €3.88, only for what posted ↘
  • Post daily with a team? The flat plan wins. See below.

One agent wallet. An open market of unbundled capabilities.

SOC.PUB is the first listing. Next: more capabilities on the same wallet, and anyone can wrap their own API and sell it per call. We don't fear AI clones—we want to route to them. That market is the plan, not live yet; the board shows where it goes.

UNBUNDLE EXCHANGE <MKT> [1 IN ALPHA · 4 PROPOSED]
Unbundle capability exchange board
TICKER CAPABILITY CLEARING PRICE
#001 SOC.PUB Social publish €0.10 → €0.04 ↘
#002 EMAIL.VFY Email verify [proposed]
#003 SEO.SERP Live SERP data [proposed]
#004 WEB.SHOT URL screenshot [proposed]
#005 PDF.MD PDF → Markdown [proposed]
#006 YOUR.CAP Wrap your API [planned]
THE PLAN · BEST-EXECUTION ROUTING:
  • AI makes features cheap to clone. Good.
  • List your own capability or undercut ours.
  • Cheapest verified route wins the agent call ↘

When NOT to use us.

We post through each network's own API: Bluesky and LinkedIn cost us nothing, and X's per-post fee is passed through at cost. The €0.10 pays for the quote, the receipt, refunds and the spend limit. Post hundreds of times a month with a human team? A flat plan is cheaper. Use it. We would rather tell you than keep you.

Who wins at your usage
HOW YOU POST CHEAPEST FIT
≤ 3 channels, by hand Buffer Free (€0/mo)
Daily human team studio Postiz ($29/mo)
1,000+ API posts/mo, own code Post for Me ($10/mo)
Agent, a few times a week SOC.PUB (€0.10 → €0.04 ↘)

Run your monthly numbers.

€1 of credit covers 10 publishes at the first tier. Your agent stops automatically at the monthly spend limit you set.

CALCULATED MONTH RECEIPT [VS $29/MO SAAS]
├─ Destination publishes 24
├─ Service fees (ours) €2.28
└─ X network cost (at cost) €1.60
MONTH TOTAL €3.88
PRICING.TS · RATE CARD [CAP: €15.00/MO]
SOC.PUB volume tiers and pass-through costs
VOLUME BAND / PASS-THROUGH FEE EACH
1–20 publishes / mo €0.10
21–100 publishes / mo €0.07 ↘ (-30%)
101+ publishes / mo €0.04 ↘ (-60%)
Our service fee cap / mo €15.00 max
X text / X URL (at cost) €0.015 / €0.20
Other networks / Failed call €0.00 / refunded
TOP-UP · EXAMPLE [€1.00 MINIMUM]
€1.00 CREDIT, ALL-IN PRICE €1.27
├─ Your credit (full amount) €1.00
├─ of which to Stripe (processing, est.) ~€0.27
└─ of which to us €0.00

Unused balance is not refunded during the alpha. Failed destinations are refunded to your balance automatically.

FOUNDER LETTER

Alex — The Unbundler ↘

"Watching SaaS die one unbundled capability at a time."

Why we celebrate the death of SaaS moats.

Every week on X, founders mourn that AI can clone a $49/month SaaS feature in a weekend. Good. Software wants to reproduce. Let it.

For twenty years, useful capabilities were trapped inside bloated dashboards so vendors could charge $29–$99 a month in rent. Now agents do the work—and an agent doesn't need a dashboard. It needs one atomic capability, a price quote, and a receipt.

We are building the clearinghouse beneath subscriptions, starting with one capability that has to work: posting. When the market opens, if you clone a SaaS feature or wrap your own API and serve it cheaper and reliably, we won't block you—we'll list you on the board and route agent traffic to you. Here, a falling price (↘) is the show.

— Alex, The Unbundler ↘

MANIFESTO.TXT [v0.1]
OLD WORLD (BUNDLED SAAS)
  • $29–$99/mo rent wall
  • 98% unused shelfware
  • mourn the AI clone
NEW WORLD (UNBUNDLE ↘)
  • €0.10 → €0.04/call ↘
  • quote → receipt
  • wrap & sell your own
  • route to the clone

Connect your agent in 30 seconds.

Have an invite code? Turn it into your API key and one paste-ready command.

No code? The alpha is invite-only, for up to 50 indie hackers who run agents. Alex sends invites by hand while the endpoint is being opened.

Not live yet. The MCP endpoint opens when invites go out. Pay per post over x402, with no account, comes later in the alpha.

INSTALL · REMOTE MCP [OPENS WITH INVITES]
claude mcp add --transport http unbundle https://mcp.unbundle.dev/mcp --header "Authorization: Bearer <your-key>"
  • Then approve each social account in your browser
  • Later in the alpha: pay per call over x402, no account